How Far Will
You Go?

CLIENT

Comcast/XFINITY

INTRO

FreePass is an event that gives XFINITY TV customers free access to the biggest hit movies and shows. But behold, the event only happens once a year for 12 days. So when tasked to promote this, we created a campaign asking their subscribers how far they would go to give themselves a nice two uninterrupted weeks at home.

COLLABORATORS

ECD: Sebastian Garin
CW: Manolo Vargas
AD: Cristian Orozco